Inform, Transform & Outperform: Digital Content Strategies To Optimize Your Business For Growth
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Description
To survive and thrive in today's digital world, businesses must undergo a fundamental shift across all aspects of their operations―sometimes called a "digital transformation". In Inform, Transform, and Outperform, John Horodyski and his team of contributors provide compelling, collective insight into building a tactical foundation to achieve a holistic digital strategy.
As experts in digital strategy and operations, John and his team show how you can
navigate the rapid technological changes to better leverage and monetize your
organization's intellectual property.
Publication Date
2016
Publisher
Advantage Media Group
Keywords
Digital asset management, Information management systems, Metadata, Taxonomy
