Journal of Language for International Business
Business | Marketing
This paper discusses research on a pilot study for implementing a Writing Across the Curriculum (WAC) program in the College of Business (CoB) at a California Public University. Data analysis focused on faculty and writing assistant satisfaction using interviews, and on student learning as measured by evaluation of progressive writing assignments. Discussion includes: 1) assumptions on which the pilot was based and its goals, 2) overview of how the program was structured and implemented, 3) outcomes of the pilot program, and 4) recommendations for future programs. Results suggest both faculty and student participants were satisfied with the pilot program implementation and student writing improvement.
Marilyn K. Easter and Rolanda P. Farrington Pollard. "Writing across curriculum: Evaluating a faculty-centered approach" Journal of Language for International Business (2006): 22-41.