Publication Date

Spring 2020

Degree Type

Master's Project

Degree Name

Master of Public Administration (MPA)


Urban and Regional Planning

First Advisor

Frances L. Edwards


Zero-Emissions Vehicles (ZEVs), Low-Income Consumers, California, Clean Vehicle Rebate Project (CVRP), ZEV Adoption strategy


Is the Clean Vehicle Rebate Project (CVRP) program achieving its planned outcomes of accelerating the adoption of Zero-Emissions Vehicles (ZEVs) by low-income consumers in California? This research will evaluate what effect additional CVRP rebates provided to low-income consumers have on their adoptions of ZEVs. The purpose of this research is to determine whether the CVRP rebates are making it feasible and compelling enough for low-income consumers to adopt ZEVs at a rate that will lead to California meeting its greenhouse gas reduction goals.