Inform, Transform & Outperform: Digital Content Strategies To Optimize Your Business For Growth
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To survive and thrive in today's digital world, businesses must undergo a fundamental shift across all aspects of their operations―sometimes called a "digital transformation". In Inform, Transform, and Outperform, John Horodyski and his team of contributors provide compelling, collective insight into building a tactical foundation to achieve a holistic digital strategy.
As experts in digital strategy and operations, John and his team show how you can
navigate the rapid technological changes to better leverage and monetize your
organization's intellectual property.
Advantage Media Group
Digital asset management, Information management systems, Metadata, Taxonomy
Business | Library and Information Science | Technology and Innovation
Horodyski, John, "Inform, Transform & Outperform: Digital Content Strategies To Optimize Your Business For Growth" (2016). Books by SJSU Authors. Book 159.