Dismal dating: A student’s guide to romance using the economic way of thinking
Journal of Private Enterprise
As professors of economics, we meet our students at a time when romantic relationships preoccupy much of their time and thought. Why not build on an interest they already have to introduce economic principles? Research shows that students retain new knowledge better when they can relate it to their own experience. Here, we use examples that students who are looking for love will find familiar and show them how economics influences their dating behavior. We provide both discussion prompts and media resources to reinforce these principles.
Dating, Economic way of thinking, Elasticity of demand, Marginal thinking, Opportunity costs, Sunk costs, Unintended consequences
Ninos Malek and Charity Joy Acchiardo. "Dismal dating: A student’s guide to romance using the economic way of thinking" Journal of Private Enterprise (2020): 93-108.