2016 Published Works by SJSU Honorees

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  Inform, Transform & Outperform: Digital Content Strategies To Optimize Your Business For Growth

  John Horodyski

  To survive and thrive in today's digital world, businesses must undergo a fundamental shift across all aspects of their operations―sometimes called a "digital transformation". In Inform, Transform, and Outperform, John Horodyski and his team of contributors provide compelling, collective insight into building a tactical foundation to achieve a holistic digital strategy.

  As experts in digital strategy and operations, John and his team show how you can
  navigate the rapid technological changes to better leverage and monetize your
  organization's intellectual property.

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  Negotiating Socialism in Rural China: Mao, Peasants, and Local Cadres in Shanxi, 1949-1953

  Xiaojia Hou

  This is the first monograph in English on how China's agricultural collectivization began. In 1953 the Chinese Communist Party launched a system of agricultural collectivization to lean the countryside toward socialism. It led to the Utopian Commune Movement in 1958 and was followed by the worst famine in human history. Surprisingly, its beginnings are poorly understood and often regarded as Mao Zedong’s imposition from above. This book challenges the conventional wisdom and explores how the national policy emerged from complex bureaucratic interactions among central, regional, local governments, and peasants.

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  Guide to the Postal Stationery of Iraq

  Clayton Rubec and Akthem Al-Manaseer

  The Guide to the Postal Stationery of Iraq illustrates the range of postal stationery products used in Mesopotamia from the Ottoman and British administrations, and to list most postal stationery used in Iraq during the Kingdom of Iraq and Republic of Iraq periods. Covering the period from 1863 to 2015 this book summarises information from many sources that separately can be very difficult to find.

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  South-Western Federal Taxation 2016: Essentials of Taxation: Individuals and Business Entities

  William A. Raabe, David M. Maloney, James C. Young, James E. Smith, and Annette M. Nellen

  Renowned for its understandable, time-tested presentation, this book remains the most effective solution for helping students thoroughly grasp taxation concepts and applications. Students will now benefit from even more coverage of tax planning. The 2016 edition reflects the latest tax legislation. Online updates highlight relevant tax law changes as they take effect to ensure your course remains current. New and proven learning features, such as additional “Big Picture” examples, memorable tax scenarios and “What If?” case variations, help clarify concepts while sharpening students’ critical-thinking, writing skills, and online research skills. In addition to comprehensive instructor support, each new book includes H&R Block® software, and the professional tax research tool, Checkpoint® (Student Edition) from Thomson Reuters. CengageNOW online homework solution and MindTap® Reader are also available.

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  Utilitarianism and the Ethics of War

  William H. Shaw

  Utilitarianism and the Ethics of War addresses the two basic ethical questions posed by war: when, if ever, are we morally justified in waging war, and if recourse to arms is warranted, how are we permitted to fight the wars we wage? In addition, it deals with the challenge that realism and relativism raise for the ethical discussion of war, and with the duties of military personnel and the moral challenges they can face. In tackling these matters, the book covers a wide range of topics—from pacifism to armed humanitarian intervention, from the right of national defense to pre-emptive or preventive war, from civilian immunity to the tenets of just war theory and the moral underpinnings of the rules of war. But, what is distinctive about this book is that it provides a consistent and thorough-going utilitarian or consequentialist treatment of the fundamental normative issues that war occasions. Although it goes against the tide of recent work in the field, a utilitarian approach to the ethics of war illuminates old questions in new ways by showing how a concern for well-being and the consequences of our actions and policies shape the moral constraints to which states and other actors must adhere.

  This book will be of much interest to students of the ethics of war, just war theory, moral philosophy, war and conflict studies and IR.

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  Silicon Nanowire Transistors

  Ahmet Bindal and Sotoudeh Hamedi-Hagh

  This book describes the n and p-channel Silicon Nanowire Transistor (SNT) designs with single and dual-work functions, emphasizing low static and dynamic power consumption. The authors describe a process flow for fabrication and generate SPICE models for building various digital and analog circuits. These include an SRAM, a baseband spread spectrum transmitter, a neuron cell and a Field Programmable Gate Array (FPGA) platform in the digital domain, as well as high bandwidth single-stage and operational amplifiers, RF communication circuits in the analog domain, in order to show this technology’s true potential for the next generation VLSI.