Publication Date
10-1-2020
Document Type
Article
Publication Title
Journal of World Business
Volume
55
Issue
6
DOI
10.1016/j.jwb.2020.101126
Abstract
The centrality of communication in international business (IB) is undeniable; yet our understanding of the phenomenon is partially constrained by a cross-cultural comparative focus as opposed to intercultural, process-oriented research designs that capture the dynamic nature of communicative interactions. Our brief review of studies at the intersection of culture and communication in the context of global work interactions reveals the dominant research trends that guided IB scholarship to date in this domain. We propose eight shifts in perspective to advance the field's theorizing and create avenues for further research.
Funding Number
SAB15-1019:1
Funding Sponsor
Riksbankens Jubileumsfond
Keywords
Cross-cultural communication, Intercultural communication, Intercultural interactions, Methodology, Micro-processes
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.
Department
Global Innovation and Leadership
Recommended Citation
Betina Szkudlarek, Joyce S. Osland, Luciara Nardon, and Lena Zander. "Communication and culture in international business – Moving the field forward" Journal of World Business (2020). https://doi.org/10.1016/j.jwb.2020.101126
Comments
This is the Version of Record and can also be read online here.