Publication Date

7-2-2025

Document Type

Article

Publication Title

Journal of Sustainable Tourism

DOI

10.1080/09669582.2025.2526513

Abstract

Drawing on the crisis life cycle theory, this research examines the change patterns in tourist’ perceptions across the different stages of a destination crisis regarding a destination crisis event strength and likelihood of boycotting in response. The moderating effects of destination crisis event type and crisis response strategy were examined. The findings suggest the strength of tourists’ perception and interest in boycotting over the course of crisis follows a predictable inverted U-shape, a result that is robust to different crisis types. The result was also robust to both the apology and compensation response strategies. For both types the impact of the strategies did not differ significantly in the chronic crisis and crisis resolution stages. These findings indicate that destination crisis event managers should safeguard the interests of tourists and the sustainable development of the tourism industry by choosing response strategies according to the nature and cause of the crisis event.

Keywords

Anna S. Mattila, crisis event, Crisis life cycle, crisis response strategy, event strength, tourism boycott

Comments

This is an Accepted Manuscript of an article published by Taylor & Francis in Journal of Sustainable Tourism on July 2, 2025, available online: https://doi.org/10.1080/09669582.2025.2526513.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Department

Hospitality, Tourism, and Event Management

Available for download on Saturday, January 02, 2027

Share

COinS