Publication Date
2002
Degree Type
Thesis
Degree Name
Master of Science (MS)
Department
Journalism and Mass Communications
Recommended Citation
Kurl, Deepika, "The scope of integrated marketing communications in India" (2002). Master's Theses. 2284.
DOI: https://doi.org/10.31979/etd.df2b-avr4
https://scholarworks.sjsu.edu/etd_theses/2284
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