Publication Date
Fall 2009
Degree Type
Thesis
Degree Name
Master of Science (MS)
Department
Journalism and Mass Communications
Advisor
Cecelia Baldwin
Subject Areas
Business Administration, Marketing.; Sociology, Theory and Methods.; Women's Studies.; Mass Communications.
Abstract
This thesis concerns representations of women as mothers in women's magazines during 1985 and 2009. It analyzes the images, symbols, and textual messages within the advertisements of these magazines. Gender roles and gender scripts for women during the respective years are then considered with the collected data, in order to contrast portrayals of mothers in the advertisements against aspects of actual motherhood.
Recommended Citation
Sato, Kristen A., "Portrayals of motherhood in four women's magazines: 1985 and 2009." (2009). Master's Theses. 4001.
DOI: https://doi.org/10.31979/etd.gddk-2vbu
https://scholarworks.sjsu.edu/etd_theses/4001
