Publication Date
1994
Degree Type
Thesis
Degree Name
Master of Science (MS)
Department
Journalism and Mass Communications
Recommended Citation
Nelson, Robert T., "Standardized global advertising strategy use by multinational high technology companies" (1994). Master's Theses. 785.
DOI: https://doi.org/10.31979/etd.444y-jswp
https://scholarworks.sjsu.edu/etd_theses/785
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