Publication Date
1-1-2024
Document Type
Conference Proceeding
Publication Title
Proceedings of the Annual Hawaii International Conference on System Sciences
First Page
4000
Last Page
4009
Abstract
The recent advances in smart speakers impel the emergence and prevalence of voice shopping - placing orders on voice assistants. Previous work has studied user acceptance of voice shopping and the factors influencing users' experience of voice shopping. However, despite the growing interest in the use of voice shopping, little is known about the limited usage or abandonment of voice shopping. In this paper, we address this research gap through a qualitative study of 43 users of Tmall Genie, a smart speaker popular in China. We found that participants are willing to make low-involvement purchases via voice shopping. However, after a period of use, participants tend to limit or abandon voice shopping due to time-consuming interaction and mistrust of voice shopping. Based on our findings, we discuss how our study could advance the understanding of voice shopping and present implications for researchers and practitioners on technical robustness, adaptive conversational product presentation, and cross-platform product recommendations for the future design of voice shopping systems.
Funding Number
62072351
Funding Sponsor
National Natural Science Foundation of China
Keywords
intelligent voice assistants, smart speakers, Voice shopping
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.0 License.
Department
Information Systems and Technology
Recommended Citation
Jiahe Lan, Yu Chen, and Zheng Yan. "Use or Not: A Qualitative Study on the User Adoption and Abandonment of Voice Shopping with Smart Speakers" Proceedings of the Annual Hawaii International Conference on System Sciences (2024): 4000-4009.
