SLIS Poster Session: Direct Marketing Survey

Location

King Library 213

Start Date

9-6-2011 11:00 AM

End Date

9-6-2011 11:25 AM

Description

SLIS student AnnMarie presents live via Elluminate the results of her research on how public libraries do direct marketing. AnnMarie will outline how she created a survey using SurveyMonkey, how libraries collect patron contact information, what they do with it, what they choose to contact patrons about, and what their feelings and attitudes are toward direct marketing.

This document is currently not available here.

Share

COinS
 
Jun 9th, 11:00 AM Jun 9th, 11:25 AM

SLIS Poster Session: Direct Marketing Survey

King Library 213

SLIS student AnnMarie presents live via Elluminate the results of her research on how public libraries do direct marketing. AnnMarie will outline how she created a survey using SurveyMonkey, how libraries collect patron contact information, what they do with it, what they choose to contact patrons about, and what their feelings and attitudes are toward direct marketing.